In “The Grammar of Ornament” by Owen Jones, Jones states that “Constructions should be decorated, decoration should never purposely constructed”. This refers and shows Jones belief to Pugin’s principle, A.W.N(1812~1852).
In the early and mid 19th century, there was a great advancement in industry and mass production. Low cost of goods and mass productions helped to some of, which have been once considered as “low class” in society, to afford and to live more luxuriously and mimic the upper class through designs. This meant that hierarchy in society, in which the rich stood well above poor, has been now vanished and new style of design had to emerge solve to this problem. So came of design reformers such as Pugin and Jones.
The quote stated by Jones means that inappropriate decorations should not be considered before the function itself. Thus, meaning that rather than trying force a beauty into a structure, function of it should come first, and then beauty will occur naturally.
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This belief is shown in the example of Lichfield Cathedral, England. Its complex ribbed and high vaulted bone subordinates support the weight of the stone columns and arches. No unnecessary ornaments are built separately but rather designed into its structure.
Personally, I agree with Jones with many aspects, in the points made that 'embellishment of structure should not overwhelm the initial intention of the function of design' –just that. However, I think that the idea of trying to set exact narrow rules in which all designs must abide is incorrect. Yes, expressions added to designs must not overwhelm its function but it also does not mean that unnecessary expressions in ornaments can never exist. I believe that Jones’ idea strictly limits the potential of how much design can evolve in the future and not only that, designers would not be able to push design boundaries in which to express themselves in their designs. On top of all, these set of rules are like taking away a designer’s creativity and taste.